Our Story

The ideas behind Butter Wouldn’t Melt Clothing…..

We saw a gap in the market for novelty, humour based kids clothing in New Zealand.  We wanted to create concepts that were outside mainstream and deliver to those who wanted something a little different.

Pulling together our knowledge in marketing, business and the current life experiences of our own children, we created Butter Wouldn’t Melt Clothing.

Our products are designed to be light hearted, fun and humorous and bring a smile to those who are living in the moment.  We hope to continue to bring new designs that will be available ongoing and seasonally.

 

We bring quality clothing, with a wide range of colours.  Our clothing is sourced from ethical and sustainable manufacturers, with good quality materials for printing our designs.

Our designs are created and printed in New Zealand and delivered nationally.